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Seminar: “The Role of Date Labels in Consumer Intentions to Discard Packaged Food”

Wednesday, September 5, 2018 - 12:00pm to Thursday, September 6, 2018 - 1:00pm
157 Hosler Building

Energy and Environmental Economics and Policy (EEEP) Seminar
Dr. Brian Roe, Associate Chair, Van Buren Professor, Undergraduate Studies Leader, Ohio State University

A light lunch will be provided.

Paper Abstract

We share the results of two sets of face to face consumer studies featuring commercially packaged perishable food products where the date label is experimentally manipulated to explore the role of various elements on the likely pattern unwarranted food discard.  Experiment 1 reveals how consumer intentions to discard respond when date labels are removed from pasteurized milk.  Experiment 2 reveals how altering the phrase accompanying a date label and the level of education given to consumers about how to interpret the data label affects intended discard of six different products.  We discuss challenges and opportunities the results hold for meaningful public policy reform concerning date labels and for corporate policies aimed at reducing unwarranted consumer food waste.


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University Park